JFK LIBRARY & MUSEUM
For the 50th anniversary of the moon landing, we returned to the words that inspired the mission, turning the JFK Library into ground zero for the anniversary.
Through a live AR app and event, we replayed the journey to the moon in real time—capturing every maneuver and white-knuckle moment from 50 years ago. I worked on this project from concepting through final app production and live event. I designed the campaign logo and marketing materials leading up the launch
Credits
Executive Creative Director: Sue Desilva
Creative Director: Mark Philips
Writers: Matt Shoewalter, Jason Ziem
Art Directors: Samantha Hodian, Brian Noyes